Research


CHRISTOPH WECKERLE

HGK ZÜRICH


Otto Hofecker, Michael Söndermann,
Hubert Theler
Designwirtschaft

The study is the first empirical investigation of the creative industries in Switzerland. It focuses on the design industry as a dynamic but at the same time highly heterogeneous and little investigated sector, one that may be expected to play a crucial part in ensuring Swiss competitiveness in future. The approach taken by the study provides an important basis for drawing conclusions about the innovative achievements of the design industry in the various different consumer markets. 

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